September 12, 2005
It's In My Hand

Well, it's here and I bought a copy this morning. I've mentioned the new look Guardian newspaper a couple of times. It's covered well in other places too. Visually, it's impressive. It seems contemporary yet authoritative which - I imagine - is what they wanted. The use of colour throughout a newspaper is great and the double page centre-spread picture (of the Northern Ireland riots) is a stunning use of those pages. I like the smaller G2 and was surprised to find Media Guardian is full size and not the smaller one. I also think the feel is important. It's weighty yet managable.

I don't buy a daily paper. If I did, The Guardian would be my paper of choice. I may even buy it more often with this format as I can read it on a train or plane without smashing my fist into the face of the person sitting next to me. For a daily commute, however, there's just too much. On my train this morning I managed to read the front page and the first couple of G2 and then I had to get off and walk to the office. When will I read the rest?

It might not be The Guardian's market but there must be space for something bigger than Metro but with lesscolumn inches than The Guardian or Independent at a reduced price.


Filed Under Life Rants Updates 2005
On This Day: 2004 2002
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